Children’s Hospital Colorado has engaged Verdi to provide strategic planning and research for its 2014 service line marketing initiative.
The plan and related campaigns will leverage best practices in B2B direct and content marketing – increasing awareness and patient referrals to the hospital’s Breathing Institute, Center for Cancer and Blood Disorders, Digestive Health Institute, Heart Institute, Neuroscience Institute, and Orthopedic Institute.
Children’s Hospital Colorado attracts patients from throughout the U.S. It is perennially ranked among the nation’s top pediatric hospitals – currently #7 on U.S. News and World Report’s prestigious Honor Roll. Residing on the Anschutz Medical Campus – Children’s Hospital Colorado shares faculty with the University of Colorado School of Medicine and the University of Colorado Hospital – integrating state-of-the-art patient care, research, and education in one of the nation’s newest health science cities.